Tag: license

  • Why would anyone do stock photography

    In the last couple weeks, my nephew and a long time student both asked me if they would be wise to start producing stock imagery to be licensed through agencies or photo libraries. Though reusing existing imagery is a part of my business, I worked pretty hard to discourage them. In the process, walked them

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  • What to do with a valuable image for publication

    A question out of the blue came from a reader recently. It prompted me to start thinking about some important “what-ifs,” in terms of publication photography. Like many people who write me with questions, he had a less than fully developed question but he also knew that a fully developed answer could help him in

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  • Why I teach workshops on stock photography

    An old friend, who runs a stock photo agency, saw that I will soon be teaching a class in stock photography near him. He wrote me a friendly but slightly incredulous note, saying “….a workshop on stock photography? Yesterday Pickerell’s advice was to ‘Find another profession.’ “ My reply was to say I am not

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  • Surviving and Thriving as a Professional Photographer

    In last week’s blog explored how I came understand and even embrace a couple guiding ideas about making a living as a photographer. The first of those is to accept (or even ideally embrace) the fact that what I do as a professional photographer exists within an ever changing, constantly shifting framework. Change is a

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  • Should I become a Certified Professional Photographer

    I have worked in and around photography almost my entire working life. I took a few short detours away from my beloved medium, but those went nowhere fast. A recent email prompted me to look back over my career for insights to share with the photographer who wrote me. Looking back, I noted two important

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  • Pricing images for publications: Part Two

    In the last blog entry, I explored a scenario where you (or me) would need to calculate the use fee for an image to be used in a publication. I directed readers to a few useful resources for calculating that proposed licensee fee. Now, I want to offer a few thinking points that should be

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  • Pricing images for publications: Part One

    A friend/former student wrote me with a great question. He wrote: “I have an opportunity to license some images to a travel company for their brochures. I’ve never done this before and therefore I’d love to get your quick opinion of what the right price range should be. The email below is from the director

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Welcome to the Wells Point

What exactly is The Wells Point? It is podcasts and free information for aspiring and accomplished photographers. These materials have been designed to stimulate your creativity and improve your craftsmanship.

The phrase the Wells Point also refers to an important tool to better appreciate how light, time of day and the resulting light’s direction can be utilized to immediately improve your photography.

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